To ensure a water-secure future for everyone, we’ll need to shift our approach to water conservation. Creative campaigns conducted in three countries, each based on #behavioralscience, suggest that behavior change interventions can be an effective, inexpensive way to encourage water-saving habits: http://wrld.bg/LSMc30al1gF
Can behavioral change support water conservation? Examples from the US, Colombia and Costa Rica
This blog is part of the series “Small changes, big impacts: applying #behavioralscience into development”. While Latin America is rich in water, people’s ability to access safe, reliable water supply remains elusive in most countries. Worse, most countries and major cities in the region will face e…
