As per latest reports, Twitter Inc. is buying Niche, a New York based start-up that strengthens the link between video makers and advertisers.
By acquiring Niche, Twitter picks up an ability agency for the Digital Age.
That could help Twitter to develop its promotions business.
As reports say, Niche has more than 6,000 creators and helps more than 100 brands to generate revenue.
Niche’s service may likewise help Twitter’s appeal to promoters who need to achieve a more youthful Audience on new platforms.
